Ever feel like setting goals just makes you more anxious—and somehow LESS likely to reach them?
In this episode, Gigi & Makena unpack why goals (even the ones you really want!) can trigger fear, overwhelm, or the urge to run the other direction.
More importantly, you’ll discover:
- Why goals can often feel like a pass/fail test
- How to go for your goals in a way that’s energizing, motivating – and even fun!
- Tips to get out of your head and into action (without it feeling like “hard work”)
- Gigi’s approach of turning goals into games
- How to stop spialing under pressure… and start moving with true intent
Listen in for stories, mindset shifts, and practical tips to help you set bold goals… without the burnout.
Enjoy!
Show Highlights
- 02:12 The Antidote for Pressure-Based Goals
- 03:54 Making Your Goals a GAME (not a pass/fail test!)
- 07:49 Transforming Pressure into Positive Energy
- 12:45 How to Dissolve Stress with Playful Action
- 16:25 The Power of Baby Steps
- 21:47 Unlocking Synchronicity: Intent is the Key
- 25:20 How to Make Business & Income Goals Feel Fun Again
- 30:29 The Magic of 90 Days… and When to Set Longer Time Frames
Links + Resources
- Go deeper on this topic in our podcast episode: The Power of Intent.
- Take the World Changer Quiz — it’s free, fun, and reveals your top talent + success motivator.
- Explore the Everyday App to track your habits and build momentum one day at a time.
- Books mentioned in this episode: The Slight Edge by Jeff Olson.
- Learn more about The Way of the Muse™ + our programs & events.
- Follow Makena on Instagram: @makenasage
Episode Transcript
Makena: Hi, everyone.
Gigi: Hello, everyone. Hi, Makena.
Makena: Hi, Gigi. Great to be back with you all.
Gigi: Yeah.
Makena: And it’s November. Oh my gosh.
Gigi: I know, when you have a three-month-old…
Makena: Almost three months, yeah. We just put up our Christmas decorations. We’re big on the holidays around here. And I sent Gigi the picture of her in the Santa hat yesterday, in front of the tree. She’s so cute and pudgy. We love her. She’s amazing.
Gigi: She has extra cheeks.
Makena: Yep, she’s storing up for winter, even though we live in San Diego and we don’t really get winter.
Gigi: We love her. She’s beautiful. I can’t wait to hug her.
Makena: Yeah, it’s been super fun, and we are excited for today’s podcast episode, which is “How to Set Goals Without Pressure.” This is a topic that we often get asked about—not always in those exact words, but people have this experience with goal setting where they set a goal and then feel stressed about it. They set a goal and then feel pressured to get there, or feel like they’re falling behind or aren’t sure if it’s going to happen.
So I wanted to talk to Gigi, and we wanted to share with you some things we share with our clients about how to approach this, and also what we do ourselves. How do we approach this differently?
So if someone came to you and said, “I want to run this marathon, I have this goal, I need to train and do all these things, but I’m feeling stressed about it.” Or, “I have this financial goal, which is often the case for our clients—maybe I want to make $100,000 or $500,000 this year—but every time I set the goal, I start to feel really stressed and pressured.”
What do you see around this when clients have this dynamic play out? What’s happening there?
Gigi: This is not everyone. It’s not all the time. Sometimes, it’s even things that are more dear to our hearts, or we want them more. What often happens is people create goals and then go into effort, they immediately go into this pressure. If you look behind that, there’s fear—fear that they’re not going to make the goal.
First of all, the word “goal” has this kind of pressure with it. Almost like… You had said something, Makena, about…
Makena: I think it feels like pass-fail.
If I think about a goal in sports, it’s like you either make the goal or you don’t. You get the ball through the hoop or you don’t. Whereas I know you like the language of “game,” Gigi, and playing the game is a whole different thing. Of course, you want to win, but you’re also enjoying the game. It’s not just one part of the game where you either get the ball through the hoop or you’ve failed.
Gigi: Yeah, and so in this, what happens is people have all this history with the word, and then they go into pressure. With some clients, the minute they have a goal, they also have what? They have accountability.
And that’s another thing to look at. It’s not true for everyone; people might disagree. But the truth is, with working with so many people, I’ve seen that they use the excuse: “I’m under so much pressure because I set this goal,” and then use that excuse to let themselves off the hook of actually going for it.
Makena: This is complex. I feel like we’ve got to slow it down. First, you said when they have a goal, they go into fear—like, “What if I fail? What if this doesn’t happen?” Then you said they have accountability. What do you mean by that?
Gigi: The minute I set a game or a goal—if I say, “I’m going to make $10,000,” or whatever that is, and I have a timeline on it—then I have accountability right there. Immediately, I’ve set something and said it to someone else. So all my fear kicks in: “What if I don’t make it?” And that goes back to the pass-fail thing.
I watch people often spiral around this, which is interesting, and they’ll say, “This just creates too much pressure because I have this number,” and then, “I’m under so much pressure, so I can’t make my goal.” Or they’ll quit and say, “I don’t like games, I don’t like goals that have numbers.”
Makena: We’re saying “numbers,” but numbers could also be—often with clients, we’re talking business. That number could be running a marathon, that’s another physical example.
Gigi: Or…
Makena: Yeah, let’s use that one. It’s got a number in the sense that there’s a date attached to it, and a certain number of miles you have to run. When we say “number,” just extrapolate that to whatever your goal is, because that’s part of setting a goal, typically—it’s usually time-bound and has some sort of measure so you can know whether you achieved it or not.
So what you’re saying, Gigi, is with that accountability—”Oh, wait, I’ve said this to someone, now I’m on the hook”—then people spiral or freak out and say, “I don’t actually want to do this, this is too much pressure.” It’s counterintuitive, but I see people do it all the time. It’s like they finally say, “I’m going to do it,” and then use that as the reason not to do it.
Gigi: Yeah. Again, that’s a big thing to look at, but it’s really beautiful when you dig deep and look into that, because then you see, if you see it, you say, “Oh, okay, this is my loop.”
There’s a distinction to be made between pressure and what I call intent. Intent is intentional action. That is where you make a game—say, $10,000, again as an example. Instead of getting wound up and thinking, “Oh my gosh, how am I going to make that?” I go, “Okay, when I have those feelings, I say, ‘What actions can I take to move this forward?'”
Because if my game is $10,000 in 90 days, let’s say, and I’m taking action every day for a certain amount of time—like the Power Hour you have your clients do, Makena—it’s the intentional action of moving your goals forward daily. The probability of me making that number increases exponentially versus sitting, worrying, and being frustrated, trying to think how it may not happen.
You see the difference? Intentional action gives you a place to put that energy; it’s a way to shift out of pressure into action. In action, there’s movement. You’re transforming the pressure into movement, with the intent of making your goal. Is that too much?
Makena: No, that makes sense. I think it’s nuanced, so I want to break it down a little. We have a whole podcast episode on the topic of intent, so I highly recommend you listen to that one if you’re interested. It’s one of our most popular episodes; we’ll link that in the show notes so you can go deep there.
What you’re talking about, Gigi, is almost like this alchemizing of the pressure. I love that—I saw when you were speaking, there’s this energy and it’s pressure, it’s building up inside of you. And then the action gives it somewhere to go, it allows it to move so that it transforms, like you said, from pressure into, hopefully, results. When people do this, the pressure releases, usually, unless they continue to wind themselves up about it.
The natural way of it, I think, is that when people go into action consistently, that energy shifts.
Gigi: Yep. Doesn’t mean the fear doesn’t come up, doesn’t mean you don’t have those moments, but you’ve made a choice to do something different. With intent—it’s almost like what I talk about: if it’s going to happen, it’s going to be me who makes it happen. I have intent that this is going to happen. I do that all the time; I use this with the weather and with everything. People think I’m crazy, but I feel in myself that I go into my core: “What’s my intent here?” That’s what I go for. I don’t think we can just—
Makena: Brush over the weather thing. You’ve got to explain what you’re talking about there. I know, but I think our guests need to know this about you, Gigi.
Gigi: Let’s tell them about the weather.
Makena: Yeah, what does that mean? Tell us how you do this.
Gigi: I don’t know why, but I have this thing with the weather. Me and God are connected on the weather, and I really have a sense that when the weather needs to change, I feel like I go in and—
Makena: You guys, I don’t know how she does it, but it works. We will have forecasted rain, all kinds of things, and she will be like, “Let me just get in there and talk to God,” and then we have a beautiful sunny day. So anyway, you were talking about intent.
Gigi: Yeah.
Makena: Having that aligned action, taking the action, transforms that pressure into results. But also, I think the other thing is, it becomes fun, right?
Gigi: Exactly. It should be a game.
Makena: Yes.
Gigi: You want this to happen, you intend for it to happen, you’re going to do everything in your power to make it happen. That’s where you can relax. If I sit back and go, “I don’t know how I’m going to do it.” Well, if you don’t know, you’ve got to spend some time—what are twenty ways I could make this happen?
Make it a game so you go for it, with no excuses. If it doesn’t happen, it doesn’t happen. I just watched a movie last night about a basketball team that wasn’t good at all.
A coach came in, built their confidence, and one way he did that was by saying, “Act like you have a chip on your shoulder, get out there,” because they were all a little meek and mild. As he did that, they got stronger; as they played and started to win, in the playoffs he said, “Listen guys, get out there and have fun, go for it.” There was no pressure—”We’ve got to win this”—just, “You know what to do, you’re good at this.” They won.
Part of it is intent, but also playfulness—take the pressure off.
Makena: It doesn’t serve you. Like you said, it becomes an excuse—the pressure, the pressure, and then they say it’s too much.
Gigi: Yeah.
Makena: They let themselves off the hook.
Gigi: They let themselves off the hook. Then they say, “I don’t like numbers.”
Makena: “I don’t like goals, I don’t like numbers. That doesn’t work for me. This is too much.” Yeah, these kinds of things.
We had a client ask us recently, “What do you see in women who come into your programs and really excel or surpass their goals? What do they do differently?” I thought that was a beautiful question, and it ties into this, right, Gigi?
Gigi: Yeah. What I see is they do the hard things. When I see women really excel, they go after it, make it a game, and keep going no matter what. They have intent, and don’t get stuck. They have fear, but they go into action.
Once you do that, you see there’s no other option—there’s not a “maybe I can,” it’s a strong commitment to doing it. It might not turn out exactly how you wanted, the number might not be exactly what you want, or the success might not be the exact place you want, but I guarantee you will have moved forward.
Makena: Absolutely.
Gigi: Yeah.
Makena: We’re talking a lot about action, and there’s also consistency—continuously moving forward. It doesn’t mean, like you said, that you don’t have fear or down days, or need to take a day off.
How do you tell people to create consistency and really move their goals or games forward?
Gigi: Little actions every day. Commitment to action, doing the things that move the needle, and being absolutely consistent. It can’t be one foot on the gas and one foot on the brake. It has to be, “I’m doing this no matter what.” Create space and time to do it.
From my years of learning how to sell and build a business, I did that with my kids, traveling, on the phone, in airports, wherever—it didn’t have to be sitting down at a set moment; it was my intent that it was going to happen no matter what. No excuses. “I have children, I can’t, I don’t have time.” Those excuses have to go.
Makena: What you’re pointing to there is this energy—people make it hard work.
Gigi: Yeah.
Makena: You’re saying the women who reach and surpass their goals do the hard things, but don’t necessarily make it hard work.
Gigi: Yeah, right.
Makena: That’s the pressure part. “I’ve got to sit down and do this every day. If I don’t do it, I’ve failed.” It’s about keeping the energy and fitting it in however and wherever you can. People hear “consistency” and think boring, same thing day in and day out, but it’s more about continuous action.
Gigi: Continuous action, yeah.
Makena: Keep the energy moving forward, and don’t make it harder than it needs to be.
Gigi: Yeah. If you’re an entrepreneur and make it pressure, what’s the fun in having your business? Of course, there are times when there’s pressure, but we love what we do, so even if sometimes we feel like quitting, we still move forward because we love it.
Our approach is, “I love what I do, and I make my business a game.” I’m always setting up, “I have to move this forward. There’s nobody else to do this except me or Makena.” If we don’t do it, nothing happens. You have to love that. If you don’t, it’s worth considering whether having a job might be better, and there’s nothing wrong with that either. You can create games and goals at a job too, but maybe your bills are paid and things are handled differently. Both ways work.
Makena: I feel like we have to share this quote you love—your favorite one, right? “Until one is committed…”
Gigi: Yeah.
Makena: Can I read it?
Gigi: Yes.
Makena: This is Gigi’s favorite quote, and it’s a little long but powerful and fits perfectly.
“Until one is committed, there is hesitancy, the chance to draw back, always ineffectiveness. Concerning all acts of initiative and creation, there is one elementary truth, the ignorance of which kills countless ideas and splendid plans: that the moment one definitely commits oneself, then providence moves too.
All sorts of things occur to help one that would never otherwise have occurred. A whole stream of events issues from the decision, raising in one’s favor all manner of unforeseen incidents, meetings and material assistance which no man could have dreamed would come his way.
I have learned a deep respect for one of Goethe’s couplets: ‘Whatever you can do or dream you can, begin it. Boldness has genius, power, and magic in it. Begin it now.'”
That’s William Hutchinson Murray; that last part is Goethe. He credits Goethe there. It’s a powerful quote—when you really commit and go for it, all kinds of things open up.
Gigi: We’ve seen that happen time after time. I’ve had that experience so many times in my career: when I decided I wanted to write a book, somehow—like magic—it came to me.
Someone came to me wanting to write a book with me. Things spiral because I was committed. I knew I was going to do it somehow; I didn’t know how. You don’t always need to know how, but when you’re internally committed, that’s powerful. That’s the inner work.
I might sit on an airplane and meet a publisher—those synchronicities, those “God winks.” Everything you wanted can appear because you know what you want, and you’re internally committed to making it happen.
Makena: We hear this all the time from clients. Someone close to me recently said, “Wow, this opportunity came out of nowhere.” I said, “Not really, you’ve been consistently in action and moving forward.
Even though it seemed like it was out of left field, it wasn’t. It’s intent and energy.” That’s what the quote is speaking to—it won’t always come directly from the exact action, person, or outreach, but there’s something about being in consistent action.
The way the world seems to operate is, when you’re moving from that place—making it a fun game instead of stress and pressure—then synchronicities and God winks show up, and opportunities appear out of nowhere. That’s why you want to set goals without pressure.
Gigi: It’s so much fun. Yes, it’s tough and hard sometimes, but it’s also fun. Things open up in a way that’s almost like a snowball effect. It’s getting over that hurdle, and working with people for so long, you see some can make that shift easily, and for others it’s harder.
If you dig in, often those who struggle aren’t 100% committed or really don’t want to grow, or aren’t willing to do the inner work. They have the brakes on to some degree.
Makena: It’s something they think they should do, or they’re convincing themselves, but don’t really want it—or they’re just not fully committed, like you said. So that’s important: you’ve got to be all in, fully committed. What are some ways, Gigi, that we share to make it more of a game? If someone’s going for a business or income goal, what’s a way? You love games, right?
In our World Changer quiz, you’re victory motivated. If you’ve never taken that, it’s a fun, free, and insightful quiz at www.worldchangerquiz.com. It tells your number one talent and success motivator. Gigi’s is victory, all about winning the game.
The joke we always make is, with the GPS—whenever we’re driving somewhere—you want to beat the GPS time. I have images of you on road trips, saying, “It says we’ll get there at 10:57, but we’re going to get there at 10:30.” I’m revealing all of Gigi’s secrets today.
Gigi: Even in traffic, I’m always figuring out how to get around, and I do, all the time.
Makena: That’s part of your makeup, your genius, making things a game. What are a couple ways, for business or an income goal, to do that?
Gigi: The one we’ve talked about before, which I did early in my career and was so much fun, is to put a piece of paper on the wall. If I’m going for a numbers game, I write down every dollar that comes in—every cent. Doing that daily is fun, and seeing it visually inspires you. Another way: if you have a new business or idea, ask one hundred people to work with you or buy from you—if they all say no, you’re probably in the wrong business quickly, especially for a project.
Make a game out of how many people you can ask or get in front of, how many speeches you can book—like going for ten speeches in the next ninety days. Not necessarily delivered, but booked. If you’re dating, make a game of three dates per week for the next ninety days, then reflect on what worked, what didn’t, what you loved, what didn’t work so well. That energy builds, giving you more clarity and intent.
With games, there’s intensity—consistency, going for something. The courage and confidence build over time; you get stronger as you go for it.
Makena: I can’t count how many people I’ve heard come back about tracking every dollar that comes in. Over the years, you’ve shared that, and people come back and say, “My numbers started to grow, my money expanded,” and sometimes they’re making more than they thought or less, but it brings awareness. What you put your attention on expands. That’s a really fun one.
Another example: some people create games around going for as many no’s as possible. If you make the game to get forty no’s, you’re bound to get some yeses! It makes it fun, because you can say, “Oh, got another no! Moving forward.” That’s a fun way to approach it.
Gigi: Yeah.
Makena: For a fitness goal—which is another common area to set goals—it could be fifteen minutes per day on whatever that fitness goal is. Didn’t you have a client do this recently, and it was huge for them?
Gigi: Oh, yes, a client started back in April or May, doing fifteen minutes a day. Her body completely changed—she’s on a weightlifting program, just fifteen minutes daily. She’s changed completely. So again, it’s consistency—choosing what it is and sticking with it. Those are the success practices.
People don’t realize it’s just so hard to get this across, especially when they’re starting out. Consistency really does build to something. Often, people think, “It’s not going anywhere,” so they want to change, and sometimes it’s good to tweak, but from my experience, it’s best to use a time frame. That way you can reflect and decide if a shift is needed. Without commitment, people keep changing and shifting, and nothing sticks.
Makena: Great point. So often it feels like nothing is happening for a certain time, and if people give up too soon, they miss the result. We always say—and Gigi, you taught me this—it’s at least ninety days.
There’s something magical about a ninety-day window. In my Simplified Business Bootcamp program, I teach this, and people come back and say, “I wasn’t getting results, and then just before the ninety days was up, I suddenly got three clients,” or whatever it was.
So many people who didn’t make it to ninety days come back saying, “It doesn’t work, I’m frustrated.” So minimum—ninety days of consistency moving towards your goal or game, and something usually starts to happen by then.
Gigi: Yep.
Makena: I think another great time frame for bigger games is eighteen months. A year isn’t always enough; eighteen months gives you more time.
Gigi: Yeah.
Makena: For making a quantum leap, you’d be amazed at what can happen in eighteen months.
Gigi: Yeah.
Makena: Last but not least, there’s an app called Everyday—Everyday App—it’s a tracker where you check off daily actions, with pretty visuals and colors. That’s a great resource for daily action.
Another is the book “The Slight Edge” that we recommend all the time by Jeff Olson. It’s all about the power of micro actions on a consistent basis.
We’ve shared a lot—Power of Intent episode, World Changer Quiz at www.worldchangerquiz.com (your unique gift and how to make your difference in the world), and those other resources.
We’ll link everything in the show notes. Thank you, Gigi, for your brilliance.
Gigi: Thank you, Makena. Thank you, everyone.
Makena: Next time! Okay, bye bye.